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Profit Margin Calculator

Calculate gross profit margin, net profit margin, and markup percentage. Enter cost and revenue to see your margins with a full breakdown of profit, cost ratio, and markup.

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Disclaimer: This calculator provides estimates for educational purposes only. It does not constitute financial advice. Consult a qualified financial professional for business decisions.

How to Use This Calculator

  1. Enter your total revenue (sales income) in the Revenue field.
  2. Enter your cost of goods sold (COGS) in the Cost field.
  3. Click Calculate to see your gross margin, markup, and profit.
  4. Review the breakdown showing margin percentage, markup percentage, and dollar profit.
  5. Use the results to compare against industry benchmarks in the Quick Facts sidebar.

The Formula

Gross Margin = ((Revenue - Cost) / Revenue) x 100. Markup = ((Revenue - Cost) / Cost) x 100. Gross Profit = Revenue - Cost.

Frequently Asked Questions

Profit margin is your profit as a percentage of revenue (selling price). Markup is your profit as a percentage of cost. For example, if you buy for $60 and sell for $100, your margin is 40% (40/100) but your markup is 66.7% (40/60). Margin is always lower than markup for the same transaction.